FOR IMMEDIATE RELEASE
Contact: Brian Sansoni, 202-662-2517 or bsansoni@cleaning101.com

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• SDA To Chair Sessions at Two-Day Conference on Regulatory, Environmental Cleaning Product Trends
  
  
• Event Slated for Nov 6-7 in Washington, D.C.
  
  
• SDA Members Receive Discount
  
  

WASHINGTON, DC – October 15, 2007 – The Soap and Detergent Association (SDA) will kick off a two-day conference on “Future regulatory and environmental trends for industrial and consumer cleaning products,” scheduled for November 6-7, 2007 at the Washington Marriott, 1221 22nd Street NW, Washington, D.C.

SDA is a conference partner in the event organized by the firm IntertechPira, and will be participating in sessions throughout the conference. The conference also features presentations by officials from the Consumer Product Safety Commission, Environmental Protection Agency, and Federal Trade Commission. Representatives from the following SDA member companies are also scheduled to speak at the event:

Akzo Nobel
Dial Corporation
Genencor
Monosol
Rhodia Novecare
Rohm & Haas
Seventh Generation

Background
The promotion of ‘green cleaning’ and ‘environmentally preferable purchasing’ is becoming commonplace in the cleaning products industry. But what’s behind this push? What’s going on in the regulatory, legislative, and retail arenas that is affecting product formulation, sourcing, and procurement?

How is the cleaning products industry developing formulas with environmental benefits and high efficacy?

By highlighting regulations, voluntary programs and technological developments that impact cleaning products and their ingredients, this Cleaning Product conference will provide insights on all these topical questions.

Richard Sedlak, SDA Senior Vice President, Technical & International Affairs, will serve as chair of the conference and will deliver opening remarks. Kathleen Stanton, SDA Associate Director, Scientific Affairs, will speak on “Sustainability: Getting it Right.”

Who Should Attend?
Consumer product companies, suppliers of chemicals, additives and ingredients, and legislators, law firms and lobbyists can all benefit from this comprehensive assessment of the issues surrounding the cleaning products industry.

Pre-Conference Workshop
Conference attendees can also register to take part in a half-day pre-conference workshop on November 5, “An Introduction to Green Technologies for Cleaning Products,” presented by Dr. Steven Spivak, Chair, Cleaning Industry Research Institute. The workshop is designed to demonstrate the range of technology and formulation choices available to meet the demands and requirements of corporate, institutional and end-user customers.

Register Now
To register for the conference, go to http://www.intertechpira.com/events.asp?step=2&eventID=48C8080174A40500F3C0174A404753640174A40%7C3251B0%7C1B0770 or visit SDA’s Meetings Page at www.cleaning101.com/meetings.

SDA Discount
SDA member companies receive a 10 percent discount on registration costs for the conference and the pre-conference workshop. Members can access that discount on the conference registration website.

Recorded proceedings of the conference will be available from IntertechPira after the event is completed.

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The Soap and Detergent Association (www.cleaning101.com), the Home of the U.S. Cleaning Product and Oleochemical IndustriesSM, is the non-profit trade association representing manufacturers of household, industrial, and institutional cleaning products, their ingredients and finished packaging; oleochemical producers; and chemical distributors to the cleaning product industry. SDA members produce more than 90 percent of the cleaning products marketed in the U.S. The SDA is located at 1500 K Street, NW, Suite 300, Washington, DC 20005.